If 2020 feels like a career change is just what you need, then it’s worthwhile understanding which jobs are in demand. In Linkedin’s recent 2020 Emerging Jobs Report Australia, as reported in news.com.au, you’ll find the #3 job is Marketing Automation Specialist.
Providing engaging content is one part of the plan. You also need to think through the user experience and how you’re going provide the content needed to respond to people’s preferences.
When planning for a new year, one aspect I find that helps me focus my energies is the range of Insight reports I have access to with Oracle Marketing Cloud Eloqua.
V-Blogging was one of my 2015 NY resolutions. If I listen to #Ellen, I shouldn’t make any resolutions for 2016 until I achieve the 2015 resolutions. Let’s go.
I think the question “Is Eloqua easy to use” is probably the wrong question. As with any software platform, with the right training and an understanding of digital marketing, you’ll get the most from the platform. As it happens, I think Eloqua is easy to use. It manages to take a complex range of options and simplify them through an elegant graphical interface.